You've poured your heart into your flower business. Your bouquets are beautiful, your weddings are unforgettable and your customers love your work.

But if your website isn't appearing when people search for a wedding florist, funeral florist or local flower delivery, potential customers may never know you exist.

SEO Audit for Florists

Find out why your florist website isn't bringing in the enquiries it should.

This isn't generic SEO advice, it's tailored specifically to florists.

A close-up of a bouquet of various flowers including pinkish dahlias, white daisies, yellow and cream-colored blooms, with green leaves and stems in the background.

A professional SEO audit for florists gives you a clear understanding of what's happening behind the scenes. I'll show you what's working, what's holding your website back, and exactly where the biggest opportunities are to increase your visibility on Google and in AI overviews.

As a former florist myself, I understand how flower businesses actually work. I know the seasonality, the pressure of wedding bookings, the importance of local searches and why having your marketing taken care of is really beneficial.

Is this SEO service right for you?

A long banquet table decorated with pink, white, and peach flowers in vases, with glass candle holders, wine glasses, and plates set for a formal event in a room with wooden lattice walls.
A collection of colorful flowers arranged in small glass vases on a white surface against a light background.

This service is perfect if:

  • Your website isn't getting enough enquiries.

  • You're relying too heavily on Instagram or Facebook.

  • You've never properly invested in SEO.

  • You know your website could perform better but don't know where to start.

  • You've had SEO done before but aren't seeing results.

A floral arrangement with white and cream-colored roses and lilies, yellow accents, and foliage in a ribbed gray vase.
A bride in a strapless white wedding gown holding a large bouquet of white flowers, including roses and ranunculus, during a wedding ceremony.
A woman wearing a large straw hat and a sleeveless striped top holding a large bouquet of mixed flowers, smiling, with a yellow wall in the background.

"Someone who translates the SEO noise — and gets results"

“If you want someone to help translate the SEO noise and transform it into clicks and progress, and who is also lovely and professional, you’re in wonderful hands with Clare.

Clare was able to lay out what my website needed - and clearly communicated what I should prioritize for my site to make it work harder for me.

In the midst of all of this she would make suggestions to fine tune things and I really appreciated her thoughtfulness paired with her expertise. Our Google meet calls were always so helpful, and she helped me stay on track and hit the goals we set.

Since working together I’ve had an increase in locally-based inquiries and bookings, website clicks, couples interested in sustainably sourced florals for their weddings and I rank on page 1 of Google

Urban Marigold Floral Design

What your SEO audit for florists includes

Every audit is carried out by me - I’m not an SEO agency.

You'll receive a detailed, easy-to-understand report covering:

  • Keyword research focused on how your ideal customers search

  • Technical issues affecting your visibility

  • Website structure and navigation

  • Titles, headings and page optimisation

  • Image optimisation (essential for florist websites)

  • Local SEO opportunities

  • Google Business Profile recommendations

  • Competitor research

  • Content opportunities for weddings, sympathy flowers, seasonal flowers and your local area

  • A prioritised action plan so you know what to tackle first

No confusing jargon. Just practical advice you can actually use.

A woman with glasses and short hair, wearing a floral blouse and blue jeans, smiling while sitting on a white stool against a plain white background.

You'll leave knowing exactly what to do next

Instead of wondering why your website isn't ranking, you'll understand:

  • Why Google is (or isn't) finding your website

  • Which pages deserve the most attention

  • Which keywords are worth targeting

  • How your competitors are outperforming you

  • Which improvements will have the biggest impact

Whether you decide to make the changes yourself or ask me to do them for you, you'll have a clear roadmap.

SEO audit, strategy & implementation for florists

Prefer someone else to do the SEO? I’ll take care of it

This service includes everything in the SEO audit, plus...

  • Complete SEO strategy tailored to your florist business

  • Full keyword mapping across your website

  • Optimised page titles and meta descriptions

  • Heading structure improvements

  • Content recommendations and copy updates

  • Technical SEO fixes

  • Internal linking strategy

  • Google Analytics and Search Console setup (where needed)

  • Google Business Profile optimisation

  • Image optimisation

  • Handover document explaining everything that's been completed

Everything is implemented with long-term, sustainable SEO in mind.

If reading an audit sounds useful but actually implementing it feels overwhelming, this service was created for you.

Rather than handing you a report and wishing you luck, I'll build your SEO strategy and implement the improvements myself, giving your website the foundations it needs to perform better in Google.

You can stay focused on weddings, events, consultations and creating beautiful flowers while I handle the technical side.

Designed for florists who want results without the overwhelm

Whether you're a wedding florist, studio florist, flower farm, local florist or luxury floral designer, your website should be helping people discover your business every single day.

SEO isn't about chasing algorithms.

It's about helping the right customers find you when they're actively looking for exactly what you offer.

I'll make sure your website is built to do exactly that.

Which service is right for you?

SEO audit for florists

  • Perfect if you want to understand what’s holding your website back

  • Detailed written SEO audit

  • Prioritised action plan

  • Ideal for florists who’d like to DIY their SEO

  • One follow-up call to discuss your report

  • Perfect if you’d rather hand the whole project over to an SEO specialist

  • Complete SEO audit plus implementation

  • I complete the work for you

  • Ideal if you’re busy running your florist business

  • Strategy, implementation, handover and follow up call

SEO audit, strategy & implementation

Book a friendly discovery call and we'll talk through your website, your goals and where your business is now.

If an SEO audit is all you need, I'll tell you. If implementation would save you time and help you get results faster, I'll explain why.

There's never any pressure, just honest advice from someone who understands both SEO and the florist industry.

Still not sure?

Smiling woman with short hair holding a bouquet of purple flowers outdoors, wearing a black sleeveless top and denim apron, surrounded by greenery.

Photo taken by Julie Shuford Photography in my flower days

prism floral design logo on yellow background

"I came to Clare thinking I just needed some help with SEOs and image alt text, but in addition to that, she also suggested a number of new and creative ways to help get more traffic to my site. She did a SEO audit and set up templates for me to follow, walked me through everything, and made sure I was able to easily manage the rest myself. Thanks to Clare, I’m already receiving more inquiries from potential clients, and am finally excited about the way my website looks and functions! 10/10, highly recommend!"
- Prism Floral Design